There’s no getting around it—you provide reactive services. You wait for a client to call with a problem, you respond with a solution, then you wait for the next client to call.
Continue ReadingThere’s no getting around it—you provide reactive services. You wait for a client to call with a problem, you respond with a solution, then you wait for the next client to call.
Continue ReadingBusiness Development Client Service
I didn't expect it to happen so early in the year, but this week I got stuck. The enthusiasm and hopefulness I experienced with the transition of the new year was suddenly gone. I couldn’t...
Continue ReadingNetworking Business Development Client Service Referral Sources
It’s December. They’re not making any more months this year. And the holidays give us the opportunity to acknowledge and appreciate each other in ways that we would otherwise deem corny....
Continue ReadingLet’s cut to the chase: generic communication is rarely effective in business development. Let's say, for example, that you email a client to initiate a discussion in the hopes that it...
Continue ReadingWe all do this. We tell our prospective clients that they’re making the right choice. The best choice. If they go to a competitor, they won’t be as happy.
Continue ReadingThere's a reason 99 cent pricing is so ubiquitous. Our decision to buy something is based on a combination of logical and budgetary considerations driven by the fact that most of us are...
Continue ReadingWhile waiting for your plane to take off from the LAX airport, you can stop by one of the many Starbucks in the terminal and pick up a java for your journey, as long as you're willing to...
Continue ReadingClient Service Referral Sources
Your most effective referrals will come from your clients. After all, who else can endorse your services to other potential clients based on firsthand knowledge of the value you provide?...
Continue ReadingBusiness Development Client Service
If you're like most service professionals, you regard selling as a necessary evil. Without it, you won't have the opportunity to serve, and while there are those who seem to excel at both,...
Continue ReadingI'm not psychic. If I were, I'd know exactly what you want to read in this weekly blog and I'd deliver it to you. This week I'll share an easy technique for eliciting market feedback so you...
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