The proposal was simple enough: you look out for their interests, and they will look out for yours. But somewhere along the way, things got complicated. You sent them a few referrals...
Continue ReadingThe proposal was simple enough: you look out for their interests, and they will look out for yours. But somewhere along the way, things got complicated. You sent them a few referrals...
Continue ReadingI recently wrote an article for the Los Angeles Business Journal on the topic of referral sources—how to identify the good ones and how to get the most out of them. One of my...
Continue ReadingNetworking Business Development Client Service Referral Sources
It’s December. They’re not making any more months this year. And the holidays give us the opportunity to acknowledge and appreciate each other in ways that we would otherwise deem corny....
Continue ReadingIt’s an overwhelming marketplace, full of entities and individuals who could potentially use your services. Unfortunately, only a small percentage of them need you now, which leaves you...
Continue ReadingI look up from my desk and realize that it's already 11:30am. I need to wrap up what I'm doing and head down the street for my networking lunch. I arrive just in time to meet another...
Continue ReadingThere is very little in life that's truly predictable. Take your revenue, for example. It's impossible to know who will send you your next client. Perhaps a referral source will think of...
Continue ReadingClient Service Referral Sources
Your most effective referrals will come from your clients. After all, who else can endorse your services to other potential clients based on firsthand knowledge of the value you provide?...
Continue ReadingNetworking relationships are odd. One would hope that you actually like your referral sources, that their company brings you pleasure, that you share something of a friendship with them....
Continue ReadingBusiness Development Referral Sources
Quid pro quo. Tit for tat. Even Steven. It’s the ideal. But we can’t always reciprocate when a referral source sends us a new client. Most of the time, we don’t have anything meaningful to...
Continue ReadingFor the most part, your clients just don't get it. You did a great job for them. You saved them or earned them a lot of money. You delivered excellent service. And all they could think to...
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