As we go through life, pursuing our various agenda, we occasionally lose sight of the fact that we are not at the center of the universe. Yes folks, there are other people out there whose...
Continue ReadingAs we go through life, pursuing our various agenda, we occasionally lose sight of the fact that we are not at the center of the universe. Yes folks, there are other people out there whose...
Continue ReadingMany lawyers are reluctant to commit to a specific focus for their practice. They would rather cast a wide net so as to capture the broadest range of opportunities. This prevents them...
Continue ReadingKey Performance Indicators Data Visualization
Legal marketers, often under-valued and lacking influence in the strategic planning of the firm, have an opportunity to create their own seat at the table.
Continue ReadingMarket Leaders Podcast Business Development
Join David Ackert as he interviews Deborah Farone, Strategic Marketing Advisor and Author, in this episode of the Market Leaders Podcast.
Continue ReadingBusiness Development Pipeline Management Case Study
Erica Rodriguez-Roman shares her strategies for success in increasing lawyer engagement in business development, managing her technology stack, and achieving meaningful ROI.
Continue ReadingKarie Trujillo, the Marketing and Client Relations Director at Markowitz Herbold, graciously agreed to do an interview with Mollie Smith, our Client Success Manager. Karie is one of the...
Continue ReadingWhen it comes to enabling revenue generation, legal marketers have their work cut out for them. 62% of firms are increasing their emphasis on marketing and business development efforts...
Continue ReadingMarket Leaders Podcast Coaching
Join David Ackert as he interviews Jennifer Queen, Chief Talent Officer of Bracewell LLP, in this episode of the Market Leaders Podcast.
Continue ReadingMarket Leaders Podcast Culture
Join David Ackert as he interviews Michael Blachly, Chief Marketing Officer of Gray Reed & McGraw, in this episode of the Market Leaders Podcast.
Continue ReadingBy Lindsey Martin
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