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Aaron Garcia

Aaron Garcia is the Marketing Coordinator at Ackert Inc. Aaron comes from a varied background that has included working as a professional photographer and music producer as well as running an amateur sports team. At Ackert Inc., he is responsible for many processes including marketing campaign execution, video / blog content creation, and graphic & web design. His role also includes product troubleshooting and vendor relations, go-to-market planning and market research. Aaron started his career in eCommerce bicycle retail industry sales, which later led him down the marketing path. During his role at an industry-leading retailer he was instrumental in a large-scale rebranding initiative. He managed and executed product photography for the company as well as a wide variety of original content including video, blog and social. His efforts contributed to unprecedented growth in the company during his role. Aaron holds a BA in Economics and Administrative Studies from University of California, Riverside.
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All Posts from Aaron Garcia

Market Leaders Podcast

Podcast: "Using Business Intelligence to Innovate" featuring Iris Jones of McNees, Wallace & Nurick
By Aaron Garcia on October 18, 2018

Join David Ackert as he interviews Iris Jones, Chief Business Development & Marketing Officer at McNees, Wallace & Nurick on this episode of the Market Leaders Podcast.

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Market Leaders Podcast

Podcast: "A Service-Centric Approach to Business Development" featuring Alitia Faccone of Jackson Lewis
By Aaron Garcia on September 5, 2018

Join David Ackert as he interviews Alitia Faccone, Director of Business Development at Jackson Lewis on this episode of the Market Leaders Podcast.

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Market Leaders Podcast

Podcast: "Helping Lawyers Understand the BD Process" featuring Barbara Malin of Jackson Walker
By Aaron Garcia on August 3, 2018

Join David Ackert as he interviews Barbara Malin, Chief Business Development & Marketing Officer at Jackson Walker.

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Market Leaders Podcast

Podcast: "A Model for Dynamic Business Development Culture" with Jennifer Mir of Munger, Tolles & Olson
By Aaron Garcia on July 16, 2018

Join David Ackert as he interviews Jennifer Mir, Director of Practice Development at Munger, Tolles & Olson.

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The 5 Key Metrics Your Law Firm Should Be Tracking... But Probably Isn't
By Aaron Garcia on July 12, 2018

The legal industry is entering a gilded age of information technology – firms are adopting new practices and platforms at a heightened rate to remain competitive. Legal careers are becoming...

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Webinar: The State of Law Firm CRM (2018)
By Aaron Garcia on June 18, 2018

Join David Ackert, M.A. for an exclusive first look at the results of our 2018 market-wide study on CRM. We researched the current state of Client Relationship Management (CRM) software...

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Market Leaders Podcast

Podcast: "Aligning BD to the Firm's Strategic Plan" featuring Emily Woloschuk of Lightfoot, Franklin and White
By Aaron Garcia on June 8, 2018

Join David Ackert as he interviews Emily Woloschuk, Director of Marketing & Business Development at Lightfoot, Franklin and White.

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Market Leaders Podcast

Podcast: "Using Gamification to Fuel BD Activity" featuring Lisa Simon of Lewis Roca Rothgerber Christie
By Aaron Garcia on May 31, 2018

Join David Ackert as he interviews Lisa Simon, Chief Marketing and Business Development Officer at Lewis Roca Rothgerber Christie.

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Market Leaders Podcast

Podcast: "Expanding Relationships with High-Potential Clients" featuring Gillian Brennan of Dorsey & Whitney LLP
By Aaron Garcia on May 14, 2018

Join David Ackert as he interviews Gillian Brennan, Director of Client Relations of Dorsey & Whitney LLP.

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The Best Business Development Strategies for Large Law Firms
By Aaron Garcia on April 27, 2018

Is bigger better? Here are the strongest business development strategies for large law firms.

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