Podcast: "Taking the Chance out of Lateral Integration" featuring Amy Fowler of Mintz Levin

Join David Ackert as he interviews Amy Fowler, Chief Marketing & Business Development Officer at Mintz Levin.

Tune in to hear David and Amy discuss:

• Mintz's state-of-the-art lateral integration program that onboards new hires with a success rate of over 75%

• Amy's approaches to mentoring her team to effectively utilize their personal strengths

• Her unique engagement of Business Development Managers as coaches and mentors to lateral hires

• Her team's use of external research data that focuses their business development efforts 

Don't miss our past episodes of the Market Leaders Podcast.

• Episode 13: Extending Marketing's Reach Across the Firm featuring Jill Weber, Stinson Leonard Street

• Episode 12: Mentoring a Marketing Department to Success featuring  Trish Lilley, Fox Rothschild LLP

• Episode 11: Applying Process Improvement to Law Firm BD featuring Brenda Plowman, Fasken Martineau DuMoulin
• Episode 10: Setting Women Up for Success in Business Development featuring Erica Yates,  Burr & Forman
• Episode 9: Introducing New Technology to a Law Firm featuring  Sheenika Gandhi, Panye & Fears LLP
• Episode 8: Generosity and Authenticity in Business Development featuring Jodi Kovitz, AceTech Ontario
• Episode 7: Establishing the Foundation - The First 6 Months in a CMO Role featuring Maggie Watkins, Sedgwick LLP
• Episode 6: Running the Law Firm Like a Business featuring Kerry Price of Bass, Berry & Sims
• Episode 5: The Importance of Listening and Courage in Law Firm Business Development featuring Jeff Berardi, K&L Gates
• Episode 4: Driving Enthusiasm for Business Development Within the Firm featuring Jim McGrew of Ogletree Deakins
• Episode 3: Business Development and Firm Structure featuring Cynthia Voth of Miller, Nash, Graham & Dunn
• Episode 2: Collaborative Culture featuring Kathleen Flynn of Bryan Cave
• Episode 1: The Automation Opportunity featuring Leah Schloss of Sullivan & Worcester